Creative Media Production

Creative Media Production is a vocational qualification in the United Kingdom, often taken by students aged 14-16 as an alternative to a GCSE. It focuses on practical skills and knowledge applicable to the creative digital media sector. The qualification is equivalent to one GCSE. It provides an introduction to various creative media fields, including graphic design, advertising, marketing, radio broadcasting, and video game development.

Awarding Bodies and Qualifications

The Creative Media Production qualification is offered by different awarding bodies, leading to some variations in the course content and structure. The most common options include:

Cambridge Nationals (OCR): This is a popular choice, offering a balance of coursework and exams (60/40 split). Students typically study two mandatory units and one optional unit. Grades are awarded as Pass (P2), Merit (M2), Distinction (D2), or Distinction (D*2) at Level 2.

• BTEC Tech Award (Pearson Edexcel): This qualification is also equivalent to one GCSE and focuses on practical skills in creative media production.
• Other Vocational Qualifications: Other vocational qualifications in creative media may also be available. It's important to check with specific schools and colleges for their offerings.

Course Content

While the specific units may vary depending on the awarding body, common topics covered in Creative Media Production courses include:

• Pre-production skills: This involves planning and preparing for media projects, including research, storyboarding, and scriptwriting.
• Creating digital graphics: Students learn to use software and techniques to create various digital graphics for different media platforms.
• Creative iMedia in the media industry: This unit explores different sectors within the media industry, including film, television, web development, gaming, and animation.
• Visual identity and digital graphics: Students develop skills in creating visual identities and branding using digital graphics.

Career Pathways

Creative Media Production qualifications can lead to further education and career opportunities in various creative industries, including:

• TV and film production
• Web design and development
• Game design and animation
• Graphic design and advertising
• Marketing and digital media